Babar and Badou
The series follows the adventures of Babar's 8-year-old grandson Badou, who along with his friends and family, solves numerous mysteries, puzzles and situations in Celesteville. The city now features other animals besides elephants.
Mission
Revive the series on YouTube after a long period of inactivity since the series was last aired on TF1 in 2015
Place the series on Amazon Prime Video Direct
Compete with the strong competition for the keyword Babar from the channel dedicated to the 2D series.
Services
In November 2023, Soupir launched the French channel dedicated to the series. As always on YouTube, things take time.
During the first 7 months of operation, we successfully increased engagement significantly. We paid attention to subtle signals to adjust programming, thumbnails, and target audiences to gradually boost the number of daily views.
After 17 months, we reached 1M views per month, going from 100 daily hours of viewing to over 20k hours.
Channel
https://www.youtube.com/@Babaretbadou
platforms
YouTube, Amazon Prime Video Direct
Outcomes
A constant and rigorous schedule, focusing on the right indicators and trusting in our expertise, has allowed us to launch the channel and introduce Babar to a new audience, who are very engaged, as they typically watch 3 episodes per session on average.
Views
© Soupir 2025